Hip Hop Great Sage

Every era has a different Monkey King. Our Monkey King travels through time to modern America, where hip-hop culture prevails. For the strange world, he keeps an open attitude, strives to integrate into the local culture, and at the same time retains the innate 5000-year-old Chinese civilization, wears trendy clothes with Chinese elements, sings the dialect rap, and shows our own culture to the locals. By using Dongguan's local Chaozhou IP as a design element, Dongguan's first Chaozhou theme hotel is built. Customized design is carried out around IP from scene atmosphere to bed set, wallpaper, toiletries, etc. Various forms of derivative items enable guests to interact with the scene at high frequency, continuously attract guests' attention, generate emotional projection, finally enhance guests' attention to the hotel, generate stickiness and continuously consolidate and attract target customers, create repetitive consumption. At the same time, we will innovate the business model of "Chao Play Wen Lu" and help Dongguan to build a "strong cultural city.