Dongguan City Chaochao Plays IP -- Dongguan Chaochao Play

Design orientation: take "the tide play new life of dongguan non-heritage culture" as the core design concept, take the national tide and cyberpunk fusion as the direction, create dongguan city culture IP, facing the young group and the cultural tourism market. Design features: IP image integrates Cantonese opera facial makeup and aerospace elements, and costumes are decorated with Dongguan cultural symbols, which visually realizes the collision between tradition and future, and is highly recognizable. User experience: through the trend of modeling to trigger emotional resonance, transfer Dongguan "manufacturing culture" of the diverse charm, enhance the user's awareness of the city and goodwill. Material process: the use of high-precision modeling and texture rendering, can be applied to the tide play, cultural creation, digital collections and other multi-carrier, process adaptability. (Blind box manual direction) Social benefits and economic value: help Dongguan cultural communication, promote the development of cultural tourism and cultural and creative industries, create IP derivative economic value, and enhance the influence of city brands.