"Dongguan Longfu Chao Weng"-Character IP Creative Design

Design orientation: This series deconstructs and reorganizes the "awakening" (vitality) of the lion dance and the "Rui" (auspicious) of the birthday girl. It not only retains the cultural roots, but also injects modern genes, so that traditional IP can enter life and convey the young attitude of "folk custom is very fashionable and tradition is very cool. Design features: it integrates elements such as dongguan dragon and lion parade, kirin dance performance, litchi, qianjiao lantern, cantonese opera, etc. to make the image of Ip more vivid. User experience: The core is a full journey experience from attraction to loyalty built around the emotional connection and value resonance between IP and users. Social benefits: providing emotional value, building community connections, and conveying positive values such as sincerity and persistence. Economic benefits: activate the consumer market, drive the growth of local cultural tourism and related industries, and create employment value.