Guan Xiaofu

"Dongguan Xiaofu" tide play IP is the tide expression of Dongguan culture. The image of "fu" originates from the ecology of Dongguan water village, which is a vivid epitome of regional characteristics. The litchi element on the head highlights the business card of "the hometown of litchi", the water ripples and life buoys in the clothing echo the hydrophilic culture, and the details of the grass in the smile salute the intangible cultural heritage. The whole is presented in a cute and fun style, which not only retains Dongguan's natural endowment and cultural memory, but also conforms to the aesthetics of young groups. It has become a fresh carrier to break down the barriers to regional cultural communication, allowing Dongguan stories to enter the public's vision with a trendy attitude and become a unique IP symbol to show the charm of the city.