Dongguan Original Tide Play Design-Guan Xiaoyu
Category
Contest Year
2025
Product Description
1. Design orientation: take the anthropomorphic "fish lamp cat" as the core IP, integrate the modeling aesthetics of dongguan fish lamp intangible cultural heritage and the smart characteristics of cats, take cats to fall in love with dongguan intangible cultural heritage fish lamp, and finally become the story of dongguan intangible cultural heritage lamp inheritor, and create the cultural heritage symbol of "traditional rejuvenation.
2. Design features and user experience: IP image retains the intangible form of fish lamp bamboo bone paper skin, and cat face shape is combined with fish lamp outline; Develop an interactive applet, users can "adopt" digital fish lamp cats and unlock the fish lamp making tutorial.
3. Material process: the entity around the use of PVC (polyvinyl chloride) process, this material has good stability, easy to save and processing, light and portable, details show strong and so on.
4. Economic value: through IP authorization (cultural creation, blind box, children's clothing), non-heritage experience courses and cultural tourism joint, to achieve cultural communication and commercial realization of two-way empowerment.

