下拉刷新

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Contest Year

2025

Product Description

"Mood" is based on the "Shan Hai Jing" and "Fu Zhu" as the prototype and integrates traditional culture with modern emotional care. It is positioned as "emotional companion type", which aims to help users perceive and channel emotions through cultural symbols and psychological guidance, and meet the emotional consumption needs of contemporary young people. The appearance design is combined with traditional ink and wash images, the ceramic body is decorated with blue and white wave patterns, and the plastic antlers have built-in LED lighting effects. The product is integrated into Prachik's "emotional wheel" theory, and is linked with mobile phone APP through touch sensing to reflect the user's emotional state with light and color changes. The user can trigger the emotion recognition by touching the antler, and the light changes color with the emotion type, guiding the user to pay attention to and understand their own emotions. With derivative jewelry, aromatherapy and other creative products, to build an immersive emotional companionship experience. Promote the spread of traditional culture IP modernization and advocate mental health concerns. Through the tide play derivatives matrix, expand the cultural and creative consumption scene, with a high market premium and brand extension potential.
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