"Cloud Ling Xiu"

This series takes "24 solar terms and four seasons circulation" as the cultural core, positioning the national style and tide play hand-held, and facing the new era national style and tide play lovers. Visually, the traditional dress system (Chinese clothing, Tang system, etc.) and the tide brand profile are integrated. The vernal equinox is flexible in cherry powder, the summer solstice is warm in vermilion, the autumn equinox is warm in gilding, and the winter solstice indigo is cured. The natural symbol of solar term is used to realize the translation of national trend. The IP lamb "Yunling Xiu" comes from the aura of solar terms. It uses the bell as a messenger to convey the emotional value of the four seasons-the hope of the spring equinox, the freshness of the summer solstice, the harvest of the autumn equinox and the warmth of the winter solstice. It has become an emotional anchor for urbanites to link the traditional time sequence and invite people to the cultural tide to play together.